All Posts in "Jonathan Tucker"

How to Enter Into an International Market

There are times when the identical consumer segment exists in many countries across the globe, though obviously to differing degrees. Thus, the very rich in Korea, China, the Netherlands, or Brazil may all need luxury cars such as a Mercedes, and that car can be positioned as a result worldwide to this segment. Cross-cultural anthropologists discuss cross-cultural cohorts, sets of those who belong to different cultures or nationalities but just the same share common groups of needs, values, and attitudes.

Thus, irrespective of where they live, consumer groups, for example, new mothers, computer users, international business travelers, audiophiles, high-end photographers, and so forth represent groups concentrating on the same needs and wants. Because babies’ bottoms are similar everywhere, diapers for example Pampers can use similar marketing and advertising strategies worldwide. This could act as an impetus for an international marketer, to draw in out an access point determined by identical … READ MORE ...

Jonathan Tucker by — February 16, 2020 in Digital Marketing
12 Quick Cross-Cultural Tips For Today’s Global Executives

Are you a competent executive, but don’t know anything about proper cultural practices, customs, and protocols in other countries? Knowing the right cultural cues and practices is very valuable to create sustainable and profitable relationships when doing international business.

Here are 12 quick tips to increase your awareness and increase your success: –

1) In the East Asian boardroom, which involves new business acquaintances, many executives will arrange the business cards of the participants by the way they sit at the table, so they can be sure to know the right name, title and place it right in the company hierarchy.

2) If you do business in East Asia, be prepared to bring lots of business cards. You will use more than in North America during conferences or similar meetings. Understand the protocol for giving, receiving, handling and storing business cards. Never write on a business card. Store in a … READ MORE ...

Jonathan Tucker by — January 29, 2020 in Online Services
3 Reasons International Business Travelers Need a Roaming SIM Card

The 2010 global financial crisis has diminished and businesses are roaming abroad again. Instead of sending emails and relying on responses, they instead head to face-to-face meetings just to make sure everything is okay. However, these travelers are now far more cost-conscious. Exorbitant bills with roaming fees are no longer acceptable to the company. Those who regularly travel for business needs need a roaming SIM card and the purpose of this article is to explain the reason.

In most countries, you will not pay to receive calls –

Using a landline means you pay exorbitant roaming rates for outgoing calls but you also end up spending a lot of money to receive calls. If you get a roaming SIM card, you can cut this bill by up to 70% or more because you won’t pay to receive calls. Even countries where you have to pay to receive calls will incur … READ MORE ...

Jonathan Tucker by — January 24, 2020 in Travel Advisor
Will Apple Shares Go Hyperbolic to a Market Capitalization of Over 2 Trillion?

It is amazing the types of contrived sound and fury we hear on the financial news each day, not to mention the conspiracy theories of all those who love to short the market come up with, yes some are purely delusional, others are market makers and have a stake in the game, while still there are those who make it up as they go for the occasional prime time financial news sound bites. Okay so, let’s discuss all this and what it has to do with the price of rice in China or the stock prices on the NYSE, DOW, or NASDAQ shall we? But first a quick story of something I heard on TV not too long ago.

I’m sorry but I couldn’t keep my mouth shut after I heard the man at Market Watch tell me that Apple will get $ 2000 per share in mid-2014 – “Oh, … READ MORE ...

Jonathan Tucker by — December 18, 2019 in Online Shops
The Election and Your Financial Plan

The financial news media and social media have been buzzing about the election results and the potential impact on your pocketbook. There has been much speculation about taxes, healthcare, and certainly which stocks and stock sectors might benefit from the Republican gains.

What should you do financially in the wake of the election? Nothing!

The election is a big story for the likes of CNBC, The Wall Street Journal, and others. There is a lot of speculation and uncertainty. This creates interest and hopefully attracts viewers/readers.

Those of you who read my blog or follow me on social media know that I advocate the use of a financial plan as the basis of most financial decisions. Reacting to elections or other big events is usually not a good idea. For example, many investors who panicked and sold investments during the 2008-09 market decline were generally behind investors who were stuck … READ MORE ...

Jonathan Tucker by — December 14, 2019 in Internet Marketing